July 2008 Sales Results - Top Ten Marques and Mazda Breakdown

[Mazda Guru]

Manufacturer - Monthly Sales - YTD Sales

1. Toyota - 20,521 - 147,961
2. Holden - 11,148 - 78,271
3. Ford - 9,464 - 63,933
   
4. Mazda - 6,508 - 49,001
5. Mitsubishi - 4,277 - 39,444
6. Nissan - 5,261 - 36,061
7. Honda - 3,566 - 33,734
8. Hyundai - 3,759 - 28,176
9. Subaru - 2,816 - 23,622
10. Volkswagen - 2,634 - 19,041

Total Market - 83,976 - 626,671

Mazda Model Breakdown (Model - Monthly Sales - YTD Sales)

Mazda2 - 1,447 - 9,248
Mazda3 - 2,810 - 20,070
Mazda3 MPS - 29 - 227
Mazda6 - 769 - 6,394
Mazda6 MPS - 3 - 58
MX-5 - 43 - 440
RX-8 - 47 - 263
CX-7 - 274 - 2,725
CX-9 - 331 - 3,051
Tribute - 0 - 9
BT-50 4x2 - 330 - 2,892
BT-50 4x4 - 425 - 3,624

Source: VFACTS

[Zooming Bravo]

Thanks again Mazda Guru


I noticed that the 6 sales have slipped further and the Accord out sold it last month as well..

Great month for the 2 what a car.....

[Carbon3MSport]

What's the number for the Accord?

I would've thought the Accord Euro would be more a direct competitor than the Accord, given that the Accord is a bigger sized car. Perhaps that's attracting the would-have-been big car buyers?

Still haven't seen more than 1 Euro on the road though; and yes there had been a few Accords I've seen.

[Mazda Guru]

Originally Posted by Carbon3MSport

What's the number for the Accord?

Honda Model Breakdown (Model - Monthly Sales - YTD Sales)

Accord - 788 - 5,050
Accord Euro - 894 - 3,706
Civic - 1,007 - 11,904
CR-V - 582 - 6,741
Jazz - 201 - 5,174
Legend - 2 - 54
Odyssey - 92 - 1,094
S2000 - 0 - 11

Source: VFACTS

[woofy]

Accordc Euro......ouch Mazda its not even a proper update compared to the 6.

[speedy]

Originally Posted by woofy

Accordc Euro......ouch Mazda its not even a proper update compared to the 6.

What do you mean, isn't the Euro an all new car?

[woofy]

I see it as half a new car, not like a big lot changed apart from the engine.

[speedy]

Good for you.....

[Carbon3MSport]

Just don't forget that number probably includes a lot of old model runout sales. Keep an eye out for the next 2 months' figure to tell how well the new Euro is selling.

[speedy]

Some recent commentary on the Euro / Mazda6 sales this month.

Honda's fortunes Down Under are still largely linked to private sales, though the maker is resourcing its sales infrastructure to target user-chooser fleets. Mizuno says both Honda's Euro and the Mazda6 are key indicators of the confidence of private buyers and is watching their respective performances keenly.

In July the new Honda midsizer logged 894 registrations -- almost 200 up on the outgoing model at the same time last year. It also outsold its traditional foe, Mazda6 by over 120 units.

In contrast, the Mazda was down 150 units on the same month last year. Volume borne of its recent price reductions is yet to hit the statistics. Nonetheless, the successful run-out of the model by Mazda earlier this year still has it well up on YTD totals.

But things are actually looking good, says Mazda's local Managing Director, Doug Dickson -- not just for Mazda, but the entire Australian economy.

The importer has revised its sales forecast for 2008 up 2.5 per cent. By the end of this year, says Mazda, the company expects to have sold 82,000 cars, a 5.5 per cent increase on the 77,734 units sold for 2007.

If sales of the Mazda6 are languishing, the Mazda2 is more than picking up the slack.

"We're seeing unprecedented demand for the economical and exciting Mazda2 range," said Dickson. "With 9,248 sales to July, the Mazda2 is up 118 percent, exactly 5,000, on the same period last year."

Despite being a bit long in the tooth these days, the Mazda3 has still sold 20,297 units for the 2008 year, to date. So Mazda is not seeing too much doom and gloom in the market yet. The company reckons that the whole market is only half a per cent down on 2007 sales if you look at the June and July figures combined. Whilst many fleet buyers either spend the remainder of their financial year budget in June or start spending big in July, it's the private buyers that seem to be letting the market down over the last couple of months.

[woofy]

Gee I wonder why private buyers are down....could it be all the rate rises, fuel costs etc etc...I was under the impression that Mazda didn't do fleet sales which is why the resale is good on them. Ditto for Subaru..

[speedy]

Private sales are down due to the economy. One of the first signs of an economy slowing down is consumers start to put off purchases of durable goods (i.e. cars).

[woofy]

Yep I was being sarcastic.,....lol